SEO Ipswich
SEO Services Ipswich
Ipswich SEO Specialist
Is your business doing well, but your website is struggling to generate new leads or sales?
Get in touch with Resurge Digital for help with SEO Ipswich wide.
Call 1300 659 035 now to speak with a Ipswich SEO Specialist.
SEO Ipswich Business Owners Trust to Deliver Results
Real SEO – Real Results
Unless someone sees and uses them, even the most cleverly branded, custom-designed websites are nothing but dead digital real estate. Using search engine optimisation, we put your site in front of the people who are already searching for products, services and businesses like yours – this is the power of inbound marketing. Instead of trying to force your way into a market, appeal to web searchers who are already looking to hire or buy from you. Read on to learn more about the SEO Ipswich business owners trust to deliver results, as delivered by Resurge Digital, or just pick up your phone and dial 1300 659 035 now, to get started today.
We built our search engine optimisation process on the principles of inbound marketing. We make sure that your website answers the information and service questions as well as product searches of your prospective clients. The logic is simple – when a prospective customer searches the web, search engines check their indexes for websites that best answer that query. By matching your web presence to how real people search for businesses like yours, we increase your chances of getting found on today’s crowded internet.
There is a lot of ‘SEO theatre’ on the Ipswich SEO scene these days, but not with our SEO company. Our processes are transparent and visible. We don’t pretend to do work; we always work hard; we are always searching for ways to improve your website. As we keep on updating your website, you always see what work we are doing.
SEO Ipswich Services:
At the beginning of your search engine optimisation campaign, we conduct a comprehensive and extensive technical SEO audit of your website and the SEO sensitive offsite elements of your business presence online. Our approach to search engine optimisation is itself continuously optimised – at our SEO company, we are quick to discard approaches that waste yours and our time and retain those that have a track record of working. Below are only a few of the aspects of our SEO health check.
Domain Assessment
We check for possible domain level issues. Does your domain name look trustworthy? Perhaps it poorly reflects the character of your business? The age of your domain may also affect your website’s ability to rank. We check for all SEO sensitive aspects of your domain name and develop a strategy to overcome these problems.
Hosting Assessment
Your web hosting may serve your website from a location far away from your place of business or worse yet from where your audience is. Your host may limit the server resources allocated to your website and limit the ability of your website to serve content to your visitors. We assess all these elements and more; then, we work with your host to resolve any issues and only recommend host migration as a last resort.
Recurring Auditing
As you work on your website, add new pages, upload content, install plugins, tweak and make changes, all the accumulated updates tend to create technical problems which can affect the quality of your website as search engines see it. Our auditing tools run scheduled monthly crawls of your website and alert us of what needs fixing.
Technical SEO Onsite
Improving the technical quality of your website is the basis of our approach to search engine optimisation. At Resurge Digital, we specialise in technical SEO. To name only a few points, we will find and fix your broken links, amend your URLs, improve your internal linking structure, speed up your website and optimise your sitemaps wherever possible, as necessary. There is no fluff in the work we do on your website, every action we take and every decision we make when making or recommending changes to your website is informed and has a purpose behind it.
Extensive Keyword Research
Each of our Ipswich SEO campaigns starts with extensive keyword research that informs us on what keywords, terms and phrases your potential customers and clients use to search the internet for products and services like yours. Keyword research is our guide to if and how your website should change to best answer those queries, and consequently encourage search engines to show your pages to those searchers more often and in higher positions.
Content Analysis
Your website probably reflects how you see and understand your business, services and products, but have you considered whether your prospective clients use the same words to talk about and search for what you are offering? Searching the web is a query-answer transaction. We conduct extensive keyword research at the start of every campaign to inform what content should be present on your site, what keywords it should use, and how it should be structured. Are all the SEO sensitive elements of your site optimised? We will make sure they are.
Ongoing Content Strategy
From a search engine's perspective, a frequently updated website is by definition worth paying attention to (though there are exceptions). Logically, newer content must by definition contain more up-to-date, more accurate and better revised information than older content. That said, older content is also important; any piece of writing that has managed to remain on the web for a long period of time, must also have continuing relevance to its topic. An informed, keyword-driven content publishing strategy is crucial for your business to stay on a search engine's radar. We develop an approach to writing on topics relevant to your business and industry to attract the attention of search engines and consequently new visitors, while also working on optimising any of the older content you may have published before commencing with us. You would be excused to think that your business does not really need a blog, however, we know from the feedback of business owners who work with us, that our existing, long-term clients do indeed get discovered through their posts and articles.
Backlink Profiling
Not all links are made equal. Many SEO agencies will build wholesale links to your website to directly manipulate the rankings. This type of link building is in fact against the guidelines of all major search engines and may easily earn you a penalty or even get you completely delisted as if you do not exist. Do you know where your brand is displayed and how? We thoroughly check your backlink profile for these problems and address them.
Link Building
We do not waste your time spending it on scoping out websites that have little to no reason or interest in linking back to you. Our approach to link building is different and somewhat de-emphasized compared to most other agencies. We find that improving the technical quality of your website is more important to search engines, and improving the quality of your content more important to your visitors than wholesale link building approaches or hassling other local business owners and asking them for backlinks. Some of our best performing Ipswich SEO campaigns have reached position one on Google Search Results for highly competitive keywords without a single artificially built link. If you are SEO savvy, you may find this go against the advice of many SEO bloggers and self-professed experts, but our approach is based on experience, evidence and proof, not on opinions. Additionally, link schemes may be in violation of Google guidelines. Google does give some link building advice to website owners, but we find suggestions like "See if you can get mentioned on your local news sites . . ." to be impractical for most small businesses. At Resurge Digital, we think it is rather unrealistic to expect that, for example, a sole trader or a small franchise owner will get a mention on even the local news, and prefer to focus our efforts elsewhere instead. We strongly believe in equalizing the playing field for small business owners - everyone deserves to have a shot at being found on the web.
We believe there are types of websites where any online presence-focused business owner can be realistically expected to list their business to increase its exposure without being penalised for it. We maintain a curated list of such resources in-house at Resurge Digital.
A Genuine Ipswich SEO Agency
Our Ipswich SEO agency is a team of dedicated individuals, each with more than a decade of experience in marketing, advertising, e-commerce and business.
There are no fresh-out-of-university graduates at our SEO company; we are all experienced professionals who know what business is, what it means to you and why you are doing it. We do not outsource, ever. All of our work is carried out in-house by people you can personally meet.
Your Ipswich SEO Team
Bart
Sig
Duncan
Kendall
Brooke
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Call 1300 659 035 now to speak with a Brisbane SEO Specialist, or e-mail our SEO company at [email protected] and we will quickly reply to your message.
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SEO FAQ
Frequently Asked SEO Questions
If you would like to rank higher in as many search engines as possible to increase your website traffic and awareness, then SEO is for you. If your business does not depend on online traffic, you will still benefit from SEO, thanks to the increased online visibility of your business.
If your Google Ads campaigns or Social Media Marketing campaigns are already performing well, you may want to consider adding SEO so that your eggs are not all in the same basket. SEO always works better as a part of a broader online marketing strategy, and we encourage you to explore our other digital marketing services.
We are generally able to work with any reasonably modern content management system and with custom-built websites. If you own a WordPress website, we have a WordPress SEO expert and a WordPress SEO consultant at Resurge Digital. Each is a Yoast SEO expert with a track record of delivering results and keyword ranking improvements for WordPress websites.
Our reliable web design service can help you, if you would like to move an existing website to WordPress or if you need a website built from scratch.
Our SEO methodology has a proven track record of delivering results for clients in industries ranging from medical, legal, retail and e-commerce to trades and services (and more). Your best interests and the performance of your business is not always a priority for search engines, but it is for us. At Resurge Digital, your success is our success.
We will do anything and everything we can to improve your rankings and traffic as much as possible. Search Engine Optimisation is often a long process. If you require a shorter-term solution, we recommend our PPC management service for visibility when it matters the most.
At Resurge Digital, we offer three tiers of SEO business plans: Silver starting at AU $1,500 per month, Gold from AU $2,500 per month, and Platinum beginning at AU $4,000 per month. If none of these options seem to suit your particular situation, please call us on 1300 659 035 to discuss your SEO needs with us. We can usually create a customised plan tailored to your circumstances.
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